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a focus on convenience, affordability, and expertise

From rugby to pets — How Covid19 started the tail wagging on HELPP VET

Katie and David Barton-Ginger

The rugby years… 

It was November 2019 and we decided to return to Wellington after nine wonderful years in Hawke’s Bay, this time with our SPCA-rescued, golden labrador Stanley and our daughter’s ‘Gisborne bred’, beautiful, dappled grey horse, Danny. 

We thought our past house moves had been complicated, but this one took the cake! During those Hawke’s Bay years David kept working in Wellington at the NZ Rugby Union as the Digital Manager, the commute made easily worthwhile for those beautiful semi-rural Jervoistown, HB days and a big, flat section for our two kids, compared to our previous hilly Wellington existence! Once back in Wellington, life as we knew it changed forever, like it did for absolutely everyone. Covid 19 slammed into Aotearoa New Zealand in March 2020 and with that, the NZRU cut half of its staff, including David. 

How did HELPP Vet begin?

Stanley, our loyal HELPP Vet CTO = Chief Tasting Officer

It’s well known that walking helps you to figure things out when you have a problem to solve. Our local beach, Lyall Bay, proved an ideas-rich place, full of reassurance in those tough and uncertain times, as we walked Stanley up and down each day searching for our next life-move. As the now ex-digital manager for the All Blacks, David had been constantly exposed to new and innovative tech ideas, and many of them he’d filed away as possibilities for a business of his own that he dreamed of creating one day. Now was the time, and with part of his NZRU role being to video interview All Blacks, current and former, he’d seen and used the ever-expanding possibilities of video and real time communication. In his spare time, he would consistently ask himself what services people everywhere needed, services that included problems to be solved. He always came back to two options — babies and pets. Our children had grown and we’ve always had pets so the answer was obvious. On a family holiday, driving around Nelson trying to brainstorm this service, we came up with the name of HELPP Vet — two Ps because of the platform we’d chosen, able to link person to person. Finally, after spending years in the fast-paced and ever-changing world of sports and technology, David had spotted a gap in the market for a tech-forward solution around pets and instant video advice. He wanted to combine his passion for problem-solving with a desire to help New Zealand’s pet owners provide the best care possible to their animals. HELPP Vet was born — a telehealth advice service designed to be responsive, compassionate, and convenient for all, with a community of verified vet professionals available at all hours. With a life-long passion for travel, over 40 countries visited between us, it was obvious that providing vet advice to travellers and explorers also had to be in the equation of our new business, and the HELPP Vet planning began. 

What is HELPP Vet?

The idea for HELPP Vet started with a simple observation: pet owners in New Zealand, especially those on the move, need more flexible and immediate access to veterinary care. Whether you’re taking a road trip, camping by a remote lake, or simply living in a rural area without a local vet, getting professional advice when you need it can be a challenge. 

HELPP Vet is an easy-to-use and intuitive telehealth platform that connects pet owners with carefully selected and qualified veterinary professionals through video consultations. It’s available anytime, anywhere, for when you need immediate advice about your pet’s health or behaviour. There are vet professionals joining from countries other than New Zealand, so the plan is to have all hours of the day and night covered, plus there is traditional and holistic advice on offer for your pet’s health questions. The languages on offer are growing as well, which I wholeheartedly encourage, being a life-long learner of Spanish since my decades ago night classes at Havelock North High School!

Our intention with HELPP Vet’s design is to remove worry about your pet’s health or questions you may have, perhaps due to being a distance from your regular veterinarian or it’s after hours and you can’t get to a vet clinic. Instead of worrying, all you need is an internet-enabled device and HELPP Vet. With just a few clicks, you can speak directly with a vet professional through a video call, receive expert advice, and even get recommendations for the next steps in your pet’s care. There will be notes taken of your advice session by the vet professional you speak with, which you can access to share with your regular vet.

This service isn’t just about convenience — it’s about peace of mind and reassurance. HELPP Vet is here to support you in the time of your pet’s need, offering affordable consultations that fit within your lifestyle. Whether it’s a minor concern or an emergency situation, the community of HELPP Vet professionals is always ready to help, guiding you with the utmost care and expertise.

Why we hope HELPP Vet stands out for you

■ Available most-anywhere

We know that as Kiwis, we are adventurous by nature. HELPP Vet recognises that this country’s geography can make traditional veterinary care challenging to access in certain locations and you’ll often be a long distance from your regular vet. By providing a virtual platform, HELPP Vet ensures that pet care advice is never far away, no matter where you are.

■ Carefully chosen vet professionals

We choose the vet professionals available to you through the HELPP Vet platform for their current veterinarian registrations, expertise, compassion, and dedication to animal welfare. Each vet has undergone thorough vetting (pun intended!) to ensure they meet HELPP Vet’s high standards.

■ Affordability

We get it that veterinary care can sometimes be expensive, especially when it comes to emergency consultations or after-hours care. We’ve had our fair share of cat, dog and horse bills. HELPP Vet offers a cost-effective alternative (rates starting at $25 for a 10min call), allowing you as a pet owner to get timely advice without the hefty price tag. And because the service is pay-as-you-go, you only pay for what you need — we don’t ask you to pay expensive memberships or subscription fees.

■ Easy to Use

One of our primary goals for HELPP Vet was to make the service as straightforward as possible for you. The platform is intuitive and designed with you, the pet owner in mind. All you need is an internet- enabled device, such as a smartphone and a few minutes to register. From there, it’s as easy as clicking a button to start a consultation. Your smartphone is ideal because you can then show your pet to the vet professional through your phone screen.

■ Peace of Mind for Pet Owners

HELPP Vet isn’t just a service; we hope it’s also a companion for pet owners. Giving you immediate access to veterinary professionals means you can avoid the stress and anxiety that comes with wondering what’s wrong with your pet. Whether it’s a routine question about your dog’s diet or an urgent concern about your cat’s health, HELPP Vet is here to guide you through it and help you with next steps.

How Does HELPP Vet Work?

It’s as simple as 1-2-3:

1. Search for a vet: Even before you register you can browse the profiles of the vet professionals and choose one that suits your needs. Whether you’re looking for a general consultation or specialised advice, there’s someone ready to help.

2. Register: Sign up or login and enter your payment details. The process is quick and easy, and you’ll be guided through each step.

3. Connect: Start your video call with a vet professional and discuss your concerns. The vet will provide expert advice, suggest options, and offer next steps or a personalised plan if needed.

Three and a half years later…

Now we’re at the end of 2024, we can easily say that the last three and a half years have been a giant combo of tough, energising, laborious, expensive, exciting and overwhelming as David has worked night-owl hours with tech developers to bring HELPP Vet to life. A side note to all this: As a dedicated English language teacher since the 1990s and a confirmed logophile, I have always been the person teaching people to speak English and a fantastic part of this for me has been my exposure to all the wonderful mother tongue languages that these students bring with them. Now, it’s a strangely regular, but fantastic thing for me to overhear David speaking online in English with tech developers from all around the world whose first languages are Arabic, Czech, Mandarin, Spanish or Urdu! The enormous shift that HELPP Vet has brought into our household and lives has been phenomenal and we’re so excited to share it with you all. 

We know the veterinary industry is struggling because of a worldwide lack of vets and we really hope that our service helps to fill some of that gap. The HELPP Vet platform represents a significant tech shift in the way everyday Kiwis approach animal health, with a focus on convenience, affordability, and expertise in the equation of care. Whether you’re a seasoned traveler, city dweller or a rural adventurer, or all three!, the HELPP Vet team (including Stanley CTO!) is there to support you and your pets, providing timely advice and peace of mind.

For more information, send an email to katie@helpp.vet or to sign up, visit our website: helpp.vet We’d love to have you in our community of Kiwi pet owners giving HELPP Vet a go. ◊

helpp.vet | support@helpp.vet


10 summer 2024

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